Paper Magazine recently collaborated with Yung Lean, Bladee, and the Deerhurst location house for an exclusive photoshoot and interview. Situated in London, Deerhurst emerges not just as a backdrop but as a character in its own right, setting the stage for exploring artistic synergy that transcends the conventional.

The collaboration between Yung Lean, Bladee, and Paper Magazine was more than just a photoshoot; it was a narrative-rich journey into the psyches of two of music’s most intriguing figures. Yung Lean, born Jonatan Aron Leandoer Håstad, and Bladee, real name Benjamin Reichwald, delve into themes as profound as biblical camaraderie, mental health battles, and the quest for artistic redemption. Their album “Psykos” serves as a backdrop to this exploration, with Deerhurst providing the visual lexicon to their haunting, introspective soundscapes.

The photoshoot and interview, orchestrated under the keen eyes of Ivan Guzman (story), Ali Foroughi (photography), America Korban (styling), Grace Snellock (set design), Athena Paginton (makeup), and Mark Francombe Painter (hair), was a confluence of creative minds. Each element, from the eclectic styling choices to the meticulous set design, was imbued with intentionality, reflecting the artists’ complex personas and the album’s thematic depth.

Read the Paper Magazine Interview

 

Shoot Location

This 1970s property, with its retro-themed rooms and distinctive features, provided a rich, textured backdrop that complemented the artists’ narratives. The choice of location goes beyond aesthetics; it signifies a melding of temporalities and themes, resonating with Yung Lean and Bladee’s exploration of depth, darkness, and redemption.

This collaboration at Deerhurst underscores the evolving dialogue between music, fashion, and location. It vividly illustrates how physical spaces can amplify storytelling, providing a visual and emotional depth to the auditory experience. Yung Lean and Bladee, through their raw, unfiltered narratives, and the creative team, with their visionary execution, have transformed Deerhurst from a mere location to a testament of artistic convergence.

Deerhurst is a relic of the 1970s, boasting a sprawling 6,000 square feet of space that eloquently speaks the language of retro charm. With pine-clad walls, patterned wallpapers, carpeted bathrooms, and, notably, an avocado-coloured bathroom suite, Deerhurst encapsulates a vibe that is as nostalgic as it is avant-garde. Perhaps its most striking features, an indoor swimming pool and a modern roof deck add layers of luxury and eccentricity, creating a multifaceted canvas for creative expression.

 

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